OFweek smart home network news The concept of smart home has been popular in the market for a long time, at this stage, the user's perception of brand, function and demand is in the process of formation. Relevant research institutions have also been optimistic about the future development of smart homes, and predict that the overall output value of smart homes in China will exceed one trillion yuan in 2020, of which the output value of smart hardware will reach 600 billion yuan. The trillion-dollar leader has brought together the ecological layout. How can domestic companies break? Regarding this, Yang Jianyong, a long-time frontier technology industry that focuses on the Internet of Things, smart home, wearable devices, robotics, and artificial intelligence, believes:
After Amazon and Google, Microsoft also launched a smart speaker with voice interaction. The giants rushed to build a smart home ecosystem through smart speakers and voice technology, using voice as a breakthrough point and using “speakers†as a hub. Can you build a huge ecosystem of smart living as the giants think?
In my opinion, at least there is no successful case, but Amazon Echo triggered the giants are competing to launch smart speakers for home entrance, but as a long way to control the home. In addition, the Internet of Things is regarded as a new engine industry for global economic growth, which will drive tens of trillions of economic values. In the face of the next trillion market scale industry, international technology giants are rushing to deploy a smart home ecosystem. How many companies should break through? Here are some of the most representative companies in the industry as a case study.
(I) Open Ecology
As the most typical case of smart home ecology in the world, Apple has a good and appealing open ecological system. Its HomeKit platform is gradually improved through the access to many excellent third-party manufacturers' products and products that access the ecosystem. , Smart life becomes possible. In addition, Apple also significantly increased the promotion of the platform this year. First of all, Cook also rarely disclosed his use of iPhone voice control and HomeKit smart home life, followed by Beijing, there is also built using Apple HomeKit intelligence Home experience.
HomeKit uses the Siri voice assistant as the entry point for smart homes and deploys the smart home industry. Apple has a huge innate advantage. Compared to Google and Amazon, it is only a smart speaker with voice interaction. But a "speaker" is difficult to shake the entire smart home ecosystem, in addition, Apple's iPhone and iPad and other products have already entered hundreds of millions of families.
Today, there is news that Apple will also create a collection of Siri's audio products, competing with Amazon Echo and GoogleHome. However, in my opinion, using smart speakers to snag users' family life entrances is a non-return path. Apple's advantage in the smart home field compared with Amazon and Google is that it has already formed a complete ecosystem. Pushing a stereo powered by Siri to build a smart living ecology is just for Apple to ensure that Siri is a complementary product for voice assistants in home applications.
(b) Ecological closed loop
As a mobile phone that was once born as a "fevery fever," Xiaomi's mobile phone has rapidly emerged under the Internet's thinking and has become a hot star in the country. For cell phone manufacturers with a large user base, it is particularly exciting for them to enter the smart home field, and Xiaomi also places great hopes on it. Since 2013, it has been actively exploring and launched the Xiaomi Smart Home Control Center. Among the many mobile phone manufacturers in China, it is the earliest manufacturer to launch a smart home control center.
In addition, in terms of capital operations, it also actively invests in smart home innovation and entrepreneurship companies such as Zhimi, Yunmi, and Green Rice, and launches the “Mijia†brand to the market, representing Xiaomi's smart home strategy and relying on its own brand advantages. Nurturing many ecological chain companies to build a huge ecological closed-loop.
When you open the Mijia APP, you will find that the Mijia APP has been connected to many products, including lighting, security, small appliances, air conditioners and many other categories, and is also increasing the new products and products, will cover the daily lives of the people In all aspects, it is understood that the current total number of users at Mijia has reached 50 million.
Xiaomi’s layout in the smart home field utilizes its own brand advantages to cultivate many smart hardware eco-enterprises, and uses the hardware devices produced by many eco-chain companies to snatch smart home ownership in terms of quantity, scale, and ecology, although Xiaomi is in the smart home ( The smart hardware strategy has been questioned, but in Yang Jianyong’s view, this is a rough road, everyone is feeling the stone crossing stage, and Xiaomi has achieved great success in the smart home field. The ecosystem in 2015 Sales of 5 billion yuan, the development of 2016, sales of up to 15 billion yuan.
Relying on the rise of the smart hardware ecosystem of Xiaomi's mobile phones and various other favorable factors such as the extension of other fields, Lei Jun set a small target for Xiaomi: “2017 revenue of 100 billion yuan.†Lei Jun is full of confidence in the future, especially the rapid development of the smart home industry, showing a rapid growth trend, creating the largest ecological home environment so far.
(III) Scene Intelligence
The ecological entrance war opens, but the non-big innovation company also has great opportunities. Oerlikon CEO Wang Xionghui said that for the time being, the user ecosystem is relatively fragmented and the equipment ecology is relatively compact. It is no coincidence that the scene-based equipment ecology still lacks giants’ Figure.
As the most representative Oerlikon in the field of smart homes, we have pioneered the basic electrical equipment ecology based on scene interconnection and scene interaction in the areas that the giants have no time to care about. At present, we have access to 200+ (traditional) home manufacturers and 40+. One kind of equipment and 1600+ service providers. "Smart homes have been developing in the world for exactly 20 years, but there has never been an overnight outbreak. Therefore, we believe that the essential demand for smart homes is "consumption upgrades," Wang Xionghui further pointed out.
In the industry’s first smart life experience that brings about “device interconnection scenarioâ€, “visual scenesâ€, and “interaction scenario†in the home, Oerlikon positions itself as a true provider of basic electrical and home environment supply. . In 2016, after launching a series of smart switches, smart door locks, smart air-conditioner fresh air controls, smart formaldehyde monitors, and other products, Oerlikon deepened its learning through deep learning technologies based on nearly 2 million devices and household data that have already connected its own ecosystem. Exploring artificial intelligence applications in the smart home sector, in short, the secret to the evolution of smart life advocated by Oribo is that the more the scene becomes more connected, the smarter.
(IV) Connected with the Internet of Things
Although the Internet of Things scenario is very beautiful, it involves too many cross-brand, cross-platform, and cross-device wireless communications. It is the foundation of all IoT devices that require interoperability between platforms and solutions to enable smart life to be realized. As a result, all communications giants have already sneaked into the IoT industry.
At the same time, after Huawei proposed its Internet of Things strategy, its development vision was “a better era of full connectivity†and stated that we are now entering an exciting era of intelligence and Huawei is committed to building leadership as a company to connect with the world. Internet of Things connectivity. Nowadays, Huawei has grown into a world-class company with an annual sales scale of over 500 billion yuan, and it is full of hope for future development. It is an opportunity that is based on the advancement of an information society to a smart society.
Huawei and the world's leading operators use NB-IoT to help connect the Internet of Things, build an NB-CIOT ecosystem, support the development of NB-IoT, and strive to build a robust, open NB-IoT ecosystem and promote NB-IoT technology Innovation and commercialization will work with partners to create a better connected world.
(V) Large-scale vertical ecology
The IoT ecosystem platform has been formed, and Wisdom Cloud is on the air. As the practitioner of IoT cloud services, it has now become the first Internet of Things cloud service platform, dedicated to providing smart home devices and smart homes, businesses, and service providers. The solution service has now completed the extension of ecological services to traditional home appliances, home appliances, consumer goods, and business services, and expanded the smart home ecosystem.
Whether it is the user's home environment, long-term rental apartments, or office space, the essence is the ecological system under the wisdom of life. In the middle of this, the Wisdom Cloud platform is at the core of the Internet of Things, based on cloud development capabilities, business capabilities and services. The ability to continuously increase the application services that are applicable to the needs of different scenarios on top of the Wisdom Cloud platform to serve different scenarios of customer needs, smart apartments, smart hotels, etc. at the life level, industrial Internet at the industrial level, and so on.
Supporting the application of this huge ecosystem in all vertical areas lies in the control capabilities of the cloud management, the ability to apply data analysis, and the ability to continuously improve the frontier technologies such as artificial intelligence. It can be said that AI technology Bringing about tremendous changes in all walks of life, Gizwits has brought AI technology into the segmented industries to form new service models through the Internet of Things (IoT) cloud service, so that manufacturers without technical capabilities can also use AI capabilities for their own products and customer services. Combining the advantages of hardware access, data analysis, and data mining promotes industrial development.
Its “smart Mary†service for artificial intelligence in smart home scenarios allows each home business to implement an AI butler service and push the home appliance industry into the era of ecological intelligence. She will be able to “see†like humans. And "hear", and continue to learn the user's usage habits in various time periods and scenes, understand user needs like people, and provide smart housekeeping capabilities recommended by equipment services. This is precisely because Wisdom Cloud has access to many brands worldwide. The multi-category equipment ultimately helps manufacturers to realize the smart life that users really need in an ecological way.
Write to the end:
With iOS comes with smart home entrance, and Microsoft Win10 will also add the ability to interact with smart home, smart home as one of the largest segment of the Internet of Things, in this trillion market, the giants and Innovating companies are rushing to layout, so that smart homes once again set off a wave of this year, and with the Internet of Things gradually mature and popular, especially as a smart home industry, the best era may have just begun.
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