Toshiba has entered into a final negotiation stage with China's home appliance manufacturer Midea Group (000333), and plans to sell white goods such as refrigerators and washing machines to Midea Group; Toshiba plans to fully fund its subsidiary "Toshiba" before the end of summer 2016. The majority of Lifestyle's shares were sold to Midea Group, and the sales amount is estimated to be tens of billions of yen.
The report pointed out that the Japanese Government and the People's Fund "Industry Innovation Agency (INCJ)" originally planned to integrate Toshiba's white goods business and Sharp's home appliance business, but Sharp decided to be included in Taiwan's Hon Hai (2317). The restructuring has also smashed the integrity of INCJ, so Toshiba has re-finished Chinese and Turkish manufacturers to negotiate the sale of white goods, and because Toshiba and Midea Group have previously cooperated on home appliances, Air-conditioning joint venture company, and Midea Group is also planning to expand the home appliance business in Japan and Southeast Asia, so it is a hit with Toshiba.
According to reports, Midea Group currently sells home appliances under the brand name "Midea", with revenue of approximately 2.7 trillion yen in 2014. According to information from British research firm Euromonitor, the market share of Midea Group in the global white goods market in 2015 (number of units) The conversion is 4.6%, which is the second highest.
After Toshiba broke the accounting scandal, it accelerated the reorganization of its business. In addition to the above-mentioned white goods business, Toshiba announced on March 9 that it would give Canon priority to negotiate and sell its medical equipment subsidiary "Toshiba Medical Systems". In addition, the Toshiba PC business will be merged with Fujitsu's PC business and VAIO, and Toshiba will also withdraw from the white LED business and CMOS sensor equipment in 2016 (before the end of March 2016). Sony.
According to the offer of the Harvest XQ Global Winner System, Toshiba closed up 2.90% to 213 yen on the 14th; Midea Group closed 1.90% to 29.55 yuan on the 14th.

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