Recently, the Spanish theme park operator Parques Reunidos announced that it will open the first Lionsgate Entertainment City in Times Square in the United States.
Last year, Canadian Lions Gate Films signed a contract with Parques Reunidos to develop Lionsgate branded leisure centers around the world. Today they announced that one of the first projects will be completed in Times Square in the United States in 2019.
“We are very pleased to partner with Parques Reunidos. Lions Gates will continue to develop entertainment businesses around the world and look forward to one day extending us to major cities in the United States and Europe,†said Jenefer Brown, vice president of Lions Gate.
Sister Hei was informed that the themes of the newly-opened Lions Club include The Hunger Games, The Divergent, and Now You See Me.
In addition, the entertainment city is also specifically targeting young people, and has gradually launched game projects that incorporate the latest digital technologies and VR.
According to Parques Reunidos’ statement, the project has invested 30 million U.S. dollars and operates 24 hours a day, avoiding fluctuations in income like other attractions that rely on the weather.
At the same time, they also plan to carry out more investment portfolios, including theme parks, zoos, water parks and family entertainment centers.
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